I was born in Bangladesh, to a Swedish father and a German mother. I currently live in Barcelona, and am married to an Argentine woman. Digital Advertising has been part of my everyday working life for the last 20 years. The Internet provides a means to connect people from all over the world in a sustainable and clean manner and is therefore a gift that needs to be respected. Ad Tech must aim to convey commercial messages in an elegant way by producing beautiful creatives, to the right audience and at the precise and relevant moment.
My purpose at Adform is to transmit the wide range of benefits of Ad tech to Brands looking to take advantage of their Data Driven Advertising strategy.