Microsoft Advertising has announced the appointment of Adform to offer brand marketers and media agencies a full service of rich media solutions.
Adform will provide new rich media formats for display campaigns, including interactive banner formats, video advertising platforms and mobile solutions, as well as allowing real time bidding.
This month, Danish software company Adform opens local office in Finland, following expansion of a number of recent openings across Europe. Adform is uniquely represented in all Nordic countries, and boasts more coverage across Europe than any competitive solution. The company now operates locally serviced offices in eleven European markets.